Technological advancements happen at a rapid speed. People get hooked with new trends of business as the technology offers them everything in their palm now. Internet revolutionized the world, the way it thinks and performs day-to-day actions like buying groceries, clothes, food, medicines, etc. With the availability of internet and desktop or laptops in every corner of the world, goods and services are being bought and sold across countries without many hassles. A famous quote by Bill Gates “If your business is not on the internet then your business will be out of business” explains in a nutshell how important internet has become for the business world. As technology further develops, the convenience of shopping has been shifted from desktops and laptops to the mobile phones. With the advent of internet and the mobile applications, companies are now required to have their presence established through websites as well as mobile Apps. Hence, Pocket E-Commerce or mobile Apps are on rise.
What is Pocket E-Commerce?
Pocket E-Commerce, fondly known as mobile Apps, allow companies to sell their unique goods and services to customers across the globe using smart phones. In simple terms, it is the e-commerce application that helps customers to skim through hundreds of goods and services and select what they wish to spend on.
What are the benefits of Pocket E-Commerce or Mobile Apps?
Pocket E-Commerce or Mobile Apps come with their own advantages for the customers as well as the companies. The following are some of the benefits that are worth discussion.
Convenience delivered at home
The biggest advantage of providing pocket-ecommerce or mobile app option to the customers is to help them buy things that they want and at the time they want. Further, most of the products bought on mobile Apps are delivered at home conveniently. It helps in staying connected with customers at all times.
Mobile Apps help companies to stay organized at all times. It helps in inventory management and providing best services and products to customers. Mobile Apps also help businesses to establish their identity and promote their businesses.
Mobile Apps are the best option to engage with customers. They provide direct access to customers and help in making any information reach customers. Customers can be kept informed about new products, services, or any other company related information too.
Advertisements & Promotion
Pocket E-Commerce or mobile Apps are the best medium for promoting a business. The banner section of the Apps can be used for displaying any product advertisements. Further, the push notification functionality of the Apps helps in promoting business. They ensure to grab the customer’s attention.
Create brand awareness
Mobile Apps are great ways to create brand awareness among customers and boost the brand value of a company. It helps in establishing strong brand identity. Further, companies can provide better user experience to customers and standout in the business race.
Presence on social media
Smartphones are majorly used for social networking these days. The integration of business Apps with social media channels like Facebook, Twitter, LinkedIn, etc. helps in establishing social media presence of the company. By connecting all the social media platforms, it helps the companies to engage with customers on different social media channels.
Everything is available on mobile phones these days. Whether it is e-commerce, banking, education, etc., mobile Apps are helping in making it easier for the customers to do shopping and purchase products and services online.
Connect by a click
Mobile Apps or pocket e-commerce has made it convenient for the customers to connect with businesses through one click call, email, and social media channels. If the customer wants to get some service provided, all they need is to connect with the companies through mobile Apps.
Pocket E-Commerce or mobile Apps have become indispensable in business world today. It is better to get a mobile App for your business to reach more customers, expand your business, and earn better profits.
Nipige is a robust platform that assists companies to establish their online presence through websites and pocket E-Commerce or mobile Apps. Using its cutting-edge technology and scalable solutions, Nipige helps you in meeting your current as well as future business needs. The flexible and configurable platform helps us to derive best solutions for your requirement within a very short span of time and with low cost.
If you wish to take your business online or to the next level, please feel free to contact us.